Cullen ← trycullen.com
Partner program

Tell people about Cullen, keep half

You get your own code. Anyone who signs up with it gets a longer free trial, and you keep half of what Cullen keeps on everything they pay for a year.

What Cullen is, in one paragraph

Cullen is a Chrome extension. You open any public Instagram, TikTok or YouTube Shorts profile and click Scan. It reads that account's posts and finds the ones that did far better than that account's own normal, which is not the same as the ones with the most likes. Then it watches the winning video, reads the real comments underneath it, and says why it worked, quoting the comment it got each answer from. It ends with the things you can copy on your next post.

It costs $12 a year for the sorting, or $19 a month or $149 a year for the full thing. Everyone starts with a free trial and no card.

Who this is for

People who already teach creators, run accounts for brands, or make content about what works online. If your audience posts videos and wonders why one of them took off, they are the people Cullen is for.

The deal

What you earn

You get 50% of what Cullen keeps on every subscription payment your people make, for their first 12 months. That covers the $12 a year plan, the $19 a month plan and the $149 a year plan, and any change between them inside those 12 months. Credit top-ups are not included.

"What Cullen keeps" means the payment after sales tax and after the payment company takes its cut. On a $19 month that is usually around $16, so your half is around $8. The exact tax depends on where the person lives, and your monthly statement shows the real number for every payment.

Your code

You get your own code. Anyone who uses it gets 14 days free instead of 7, and 24 credits instead of 12. There is no cash discount, so nobody is choosing between your code and a cheaper price. The code also tags them to you if they hear it in a video and install a week later on a different device.

Getting paid

Money is held for 30 days first, because that is how long someone has to ask for a refund. After that it is paid once a month, by bank transfer or PayPal, whichever you pick. The smallest payout is $25. Anything under that rolls into next month.

What you have to say

You have to tell people you are paid for this. #ad, or "affiliate link", or just saying it out loud in the video. That is a condition, not a suggestion. You also cannot use your own code on your own account.

Before any of it

When we say yes, you get 30 days of the full Cullen free, before you tell a single person about it. Use it on your own account first. If you do not like it, say so and we will leave you alone.

The line you have to say

Any of these is fine. Pick the one that fits how you talk.

"I'm a paid partner for Cullen. If you sign up with my code I get a cut."
"Affiliate link. Code MYCODE gets you 14 days free instead of 7."

In a caption, #ad on its own is enough. In a video, say it out loud near the start.

How it works, start to finish

  1. Fill in the form below. We reply within a day.
  2. If it is a yes, your code goes live and you get 30 days of the full Cullen, free.
  3. You tell people, with your code and the line above.
  4. Someone signs up with your code and gets 14 days and 24 credits.
  5. They pay for something. It sits for 30 days.
  6. Once a month we send you half of what we kept, once you are over $25.

Apply

Use the same address you sign up to Cullen with, so the free 30 days lands on the right account.

Or TikTok or YouTube. Whichever one you are biggest on.

Letters and numbers, 4 to 12 of them. If it is taken we will give you the closest free one.

We ask for the account details later, once you are in.

No fee, no exclusive deal, no minimum following.

Questions people ask

Do I need a big following? No. A small audience of people who post videos is worth more here than a big one that does not.

What if someone asks for a refund? Nothing is owed on money that went back. That is what the 30 day wait is for, so there is never anything to take back from you.

What happens after 12 months? The payments stop at 12 months per person. That is the promise, and it is the same for everyone.

Can I buy ads on the Cullen name? No. Please do not bid on "Cullen" or "trycullen" in search ads.

Can I see my numbers? Yes. You get a monthly email with how many people signed up, how many paid, and what you are owed.